Top 5 Beauty Retail Apps on Android in Madagascar: Q2 2023

The second quarter of 2023 showcased interesting trends for the top beauty retail applications on the Android platform in Madagascar. Below, we delve into the performance metrics for these apps, highlighting weekly downloads and active users.

Representante Eudora from Grupo Boticário saw stable download numbers throughout Q2. Weekly downloads varied slightly, peaking at 19 in early May and late May. Active users fluctuated mildly, with numbers ranging from 72 to 86, showing a slight dip mid-quarter but ending on a higher note.

Purplle Online Beauty Shopping, published by Purplle.com, experienced a modest increase in weekly downloads, reaching a peak of 14 in early May. The active user base grew consistently, peaking at 60 in early May and maintaining steady numbers around the mid-50s towards the end of the quarter.

Nykaa - Beauty Shopping App from Nykaa.com maintained a consistent download rate, with weekly downloads remaining steady at around 7-8. Active users exhibited a gradual increase over the quarter, rising from 61 in late March to 76 by the end of June.

العربية للعود | Arabian Oud by ArabianOud had limited data available, but the app saw a modest rise in downloads in early April, peaking at 6 before stabilizing.

Nu Skin Vera from Nu Skin had minimal activity, with downloads recorded only in early June and no data for active users.

This data, provided by Sensor Tower, gives a snapshot of the app performance in Madagascar's beauty retail sector. For more detailed insights and trends, visit Sensor Tower.